[builder_content post_id=”908″]Design Services “Attractive things work better” – Don Norman Vice President of Advanced Technology at Apple (1993 – 1998)
Cognitive psychology shows that attractive objects make us feel good, which in turn makes us more resilient in creative challenges.
Our designs always have purpose, and we aim to add value to your brand and your business with minute attention to detail and expert craftsmanship. Design is our craft.
Branding and Logo Design Logo design The face of your brand and the first thing customers see when interacting with your business. Good logos should be unique and comprehensible to potential customers.
A custom logo is something all new businesses need to showcase what they are selling or offering. We are experts in branding and producing you a logo that will not only stand the test of time but also appeal to your target market Brand styleguides All good brands have a great style guide.
A style guide is a simple booklet that catalogues the specific colors, type, logos, imagery, patterns, taglines, etc. of a brand and makes sure all aspects of the business are branded correctly. Brand audits As businesses grow older, success can breed complacency. A brand audit is basically a health check of a business to identify and address problems areas with a net result of helping you turn things around and grow your bottom line. Brand Strategy Your brand is more than your logo, name or slogan — it’s the entire experience your prospects and customers have with your company, product or service.
Effective brand strategy includes research into your market, aesthetic design, brand touchpoints (digital media, advertising, print, stationary, signage, merchandise etc) and managing your branded assets. Naming Crucial to the branding process is you business name. How it flows, sounds and abbreviates.
If you have a great business idea, but can’t think of a catchy name. Our creative minds can collaborate to help get you a business name that will stick in customers heads. Digital Design User experience (UX) A massive element of modern day website is UX. As the name suggests, UX is the journey and experience a person has when interacting with a website, app or product. In design,we study and evaluate how users feel about a website, a web application or desktop software and look at such things as ease of use, perception of the value of the system, utility, efficiency in performing tasks and so forth. Wireframing Also known as a page schematic or screen blueprint, wireframing is a visual guide that represents the skeletal framework of a website. Similarly to the frame of a house before the walls are put up, wireframes help establish functionality and the relationships between different screen templates of a website.
They usually lacks typography, colour, or images, since the main focus lies in functionality, behavior, and priority of content. Iconography Icons are all around us, iconography is basically visual images and symbols used in a design used to communicate a word or function. For example the printer icon, we all know what it means and what the function is. User interface design If UX is the way some feels when using an app or website, UI is its better looking cousin. The goal of user interface design is to make the user’s interaction as simple and efficient as possible, in terms of accomplishing user goals.
We achieve this by prototyping, testing, optimizing and maintaining design. Graphic Design Print design Some say print is dead, we wouldn’t go as far as to bury it just yet. In fact print is still a large part in advertising and your business’ branding efforts. From large documents including financial reports to business cards, we offer a range of print design. Point-of-sale Get a message across to customers effectively and have them coming back for more. Designing material for point-of-sale needs to be both creative, eye catching and informative.
This can include digital screens, posters and take away flyers Promotional materials An effective part of branding is offering your clients/customers something of use that subtly hints to your brand.
I’m sure everyone at some point has been given a branded pen, all most ever hotel will have them. Promotional material also can include; flyers, posters, handouts, pole wraps and return customer cards. Event collateral Everything you need for your next event. Pull up banners, flags and enticing posters that spark conversation. Marketing Marketing is used to create, keep and satisfy a customer. It is one of the premier components of Business Management, marketing aesthetically and strategically is key to winning business.
De Santis Creative can create campaigns tailored to your needs and see them through from planning, designing and through to reporting. Web Development Custom WordPress eCommerce solutions Responsive web design Hosting Web security and auditing[/builder_content]